WHAT THE HECK IS A LEAD BUCKET & DO YOU NEED ONE?
So, a lead bucket is… We’ll get to that in a moment. The most important thing to know about a lead bucket, is yes, you definitely need one. It will change the way you do business and how you view the dreaded sales funnel. This magical device will also save you from cold-calling and spending your weekends working on long-winded pitch documents.
Let’s start at the beginning. You need to know that there is nothing that we at Lime Juice Communication love better than getting that call from a new client telling us they got their first lead from their website or social media pages. Those are the moments that fuel our passion for what we do. As a community-focused business, we develop close relationships with our clients, and their triumphs become ours. We won’t pretend we don’t get a little weepy when they hit the first page in the SERP’s [Search Engine Results Pages] either, because we totally do.
This is where the lead bucket comes in. Your lead bucket is a blanket term for all the work we do to position your business correctly in the digital space. We’re essentially creating a great, big bucket to catch any potential leads that should be coming your way, but aren’t, because you weren’t in the right place to catch it. People out there are looking for your product and service every day, but if you aren’t promoting yourself in the right places, they won’t know where to find you. You need to figure out where to put your lead bucket. This is where we come in.
We’ll help you figure out who you should be marketing to and where these people are most likely to look for or encounter your business online. Then we figure out how we should talk to them and how we can set your business apart from your competition. This takes experience and time, but we are in it for the long haul, and that is why we get results.
The short of the long is that you have to get your metaphorical lead bucket set up so you’ll be ready to catch the rain when it comes. We can help you with that. We did it for our business, so we can do it for yours. Get in touch so we can tell you what it will take to turn your web presence into a lead-generating machine. It’s going to change your life, you’ll see!