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Feb 26 2020 
Digital marketing, the future approaches
In today’s modern era technology is rapidly advancing in all aspects of business, social and personal life. With a cellphone in your pocket, a laptop on your desk and a tablet or iPad in your bag, its undeniable that majority of our day to day rituals are influenced and driven by this technology. With platforms […]
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Jun 26 2019 
YOUR SOCIAL MEDIA RANTS CAN LAND YOU IN HOT WATER
Social media is undoubtedly the most effective and immediate way of conveying information. It has opened every single user to the world, and each other, allowing us to feel instantly connected, heard and better understood. But with all its positive aspects, social media has also brought about several risks, thus forcing us to be more […]
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Feb 01 2018 
HOW NOT TO WIELD YOUR CONSUMER RIGHTS ON SOCIAL MEDIA
SJOE, social media is a pressure cooker of emotions these days! Look closely enough at any comment thread of a decent length and you are bound to come across some sort of tussle. While we have to admit to a certain amount of schadenfreude (enjoyment obtained from the troubles of others) (aka sitting back with some […] -
Nov 14 2017 
5 REASONS WHY YOU SHOULD HAND OFF YOUR SOCIAL MEDIA TO A PROFESSIONAL
Having your business’ social media done on the fly by someone whom a) you actually employ to do something else, b) is related to you and needs to be kept busy, or c) is a self-described ‘jack of all trades’ with ‘many irons in the fire’ is a lot like opting to bake a kid’s […] -
Nov 15 2016 
WHY DIY ISN’T ALWAYS THE BEST OPTION WHEN IT COMES TO SOCIAL MEDIA
There are things in life that you can DIY – light bulb replacement, lawn mowing, birthday card making (handmade is just so much more personal, don’t you think) and closet organising for instance. While it is of course possible to outsource these jobs, you could very well do it yourself without causing any kind of […]
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Oct 07 2016 
DON’T LET YOUR SOCIAL MEDIA ENGAGEMENT BE A PICKUP LINE WITHOUT FOLLOW-THROUGH
So, your business is taking off and someone tells you that you’d better get your butt online and start building a social media presence because otherwise you don’t really exist in the eyes of anyone under the age of 40.
You sit down, open a Facebook page, dream up a Twitter handle and briefly consider an […] -
Mar 16 2016 
3 FREQUENT SOCIAL MEDIA BLOOPERS & HOW TO FIX IT QUICK STICKS
Social media engagement can be a bit of a headache if it becomes your responsibility on top of everything else you need to accomplish for the sake of your new business each day. People who do it for a living will tell you that you are being too social, not social enough or social in […]
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Feb 11 2016 
HOW A LACK OF SOCIAL MEDIA ENGAGEMENT COULD MAKE YOUR BUSINESS LOOK FRAUDULENT
The internet has changed the way we live. You can now shop, date, study, work and interact without leaving the comfort of your living room, which is great – although we have to mention that we recommend you get out of your yoga pants and get some fresh air at least once a week, just […]
