Sep 18 2017
At Lime Juice Communications, our motto is to be KNOWers, not SHOW-ers. Not quite sure what that means? Here’s a classic example of KNOWer-VS-SHOW-erness. A SHOW-er is the guy who buys an expensive coffee table book with glossy pictures of South Africa’s marine life; a KNOWer is the bloke with the member’s ticket to the […]
Jul 10 2017
In the course of doing business, you’re likely to come across some shady service providers who will offer you rates and turnaround times that seem a little too good to be true. Most of us try to avoid these shysters, but when you’re trying to keep your overheads low it can be easy to silence […]
Jun 01 2017
At Lime Juice Communication, we dig digital. In fact, if we didn’t reign-in our enthusiasm regarding all the ways a sound digital strategy could make your brand an online lead-generating machine, we run the risk of becoming the marketing equivalent of Leslie Knope, waxing lyrical about waffles and working through the night to colour-code our […]
Nov 21 2016
So, despite what a few nitwits had to say in the early 90s, the Internet became a world-wide phenomenon and completely changed everything we thought we knew about marketing forever.
This all begs the question, how on earth are we as business owners meant to keep up with all the emerging online marketing trends? Algorithms are […]
May 03 2016
It’s every business owner’s special armpit-sweat-inducing nightmare – the one minute you are happily working away, the next you are in the midst of an online mudslinging contest with a disgruntled client who decided to use social media as their own personal soapbox with you and your business as their target.
Yes, we know, it’s exhausting. […]